With the continuous investment and construction of gypsum industry projects, China's gypsum board production capacity continues to expand, according to statistics, by the end of 2022, China's gypsum board industry production capacity is 48.700 million square meters, a decrease of 0. 0 compared with 2021.300 million square meters。At the same time of continuous expansion of production capacity, China's gypsum board output continues to grow。Data show that the gypsum board industry market size is about 169 in 2022.02 billion yuan, the market size in 2022 decreased by 12.45%。In China's building materials market, gypsum board industry after decades of development, but also the birth of a large number of excellent manufacturers, for a long time, many domestic brands in the low-end market struggling, international first-line brands firmly occupy the high-end market, gypsum board field has been showing the situation of fire and ice。

  In 2016, Shiyu Building Materials was founded in Zhongxiang Economic Development Zone, Hubei Province, known as the "Central Plains phosphorus capital"。From inception，Shiyu building materials with a keen sense of the market，Flexible marketing strategy，Focus on the field of gypsum board，After a firm foothold began to light steel keel, construction gypsum powder and other configuration products production enterprises forward，To become a scientific and technological innovative enterprise integrating R&D, design, manufacturing and sales of finished products，After years of entrepreneurship，Began to appear as a dark horse in the field of gypsum board。

  Heavy quality, good product is the hard truth

  Product is the foundation of the brand, want to build an excellent brand, have excellent product quality is the premise。As China's new first-line high-end gypsum board value model，Shiyu Building Materials always adhere to "excellence.，Ingenuity "concept，It has been identified as a "national green factory", "high-tech industry" and a "little giant" enterprise in Hubei Province，It has been rated as "National Gypsum Industry Advanced Enterprise" and "National Gypsum Industry most driving Force Enterprise" for many years.，Build core competitiveness in the fierce market competition。

  Anticipate future trends，Shiyu Building Materials is based on the original Jingmen production base，The Jingzhou production base covering an area of 300 mu will be put into operation in October 2022，After the completion of the two bases, the annual production capacity will be 50 million square meters of paper gypsum board and 600,000 tons of construction gypsum，It has laid a solid foundation for the enterprise to become China's new first-line high-end gypsum board goal。

  Dare to innovate, the channel is the first productive force

  Good service is an added value and will certainly help to increase the value of the product。In the face of the current changing market environment and consumer demand，Shiyu Building Materials continues to empower dealers，Help dealers comb through advanced business concepts and latest product knowledge， 2023年8月，To strengthen Shiyu building materials new product promotion，Actively empower partners，Comprehensively improve terminal service capabilities，Shiyu Shuanglong ultra-resistant gypsum board new product promotion will enter Jingmen, Jingzhou, Nanyang and other places，For dealers around the partners and bring a dry goods full of gypsum board product application technology sharing，It was warmly welcomed and actively participated by the decoration elite partners。

  In October, "Hubei Shiyu Building Materials Nanyang brand image Store" grand opening, based on the high standard and high standard store image in Nanyang market, also marks the retail layout of Shiyu building materials in central China。

  Plastic brand, leading Shiyu gypsum board strong circle

  Enhancing consumer brand awareness is an important proposition for Shiyu Building Materials。At the beginning of its establishment, Shiyu Building Materials adheres to the road of brand development, drives brand development with quality, enables brand upgrading with innovation, and consolidates the comprehensive competitiveness of enterprises。在2022年，Shiyu building materials through online + offline，Public domain + private domain，Flow + retention for resource integration，To further shape the brand image and create more value for Shiyu Building Materials - innovated to create hot topics such as "Shiyu product class" and "Shiyu office story" on Tik Yin，Start from consumer demand，Combine their own brand characteristics，Online for consumers popular science decoration knowledge, purchase strategies，Make consumers spend less money，You get better quality products。

  Scientific and effective marketing strategy is not only in line with the current trend, but also should complement the corporate culture, and adjust in time according to the different development stages of the enterprise, so as to ensure the innovative vitality of brand marketing。In March 2023, Shiyu Building Materials invited nearly 50 engineering partners to enter the Jingzhou and Jingmen production bases of Shiyu Building Materials, so that everyone can understand the brand concept, enterprise strength, advanced technology and product advantages of Shiyu Building Materials。Professional sales team and in-depth cooperation with dealers provide strong support for product promotion and sales。

  The leading position of Shiyu building materials in the industry is the result of the unremitting efforts of all Shiyu people over the years。In the future, Shiyu Building Materials will always uphold the ingenuity, grasp the development trend of the industry, and gradually develop towards a higher goal to create a new brand glory!